Project Background
HIVE is a conceptual breakfast and lunch restaurant that focuses on sustainable practices and healthy food. HIVE works to implement a completely closed-loop carry-out system that leaves no trace on the planet. By utilizing reusable containers and a safety-deposit system designed to keep you returning your container, HIVE is eliminating landfill waste. While their approach relies primarily on people willing to make a difference in their habits, HIVE is working to change the carry-out experience for good.
HIVE To-Go Containers
These containers are entirely conceptual and were created with the brand and its goal in mind. They feature a stainless steel interior, silicone exterior, and a silicone lid that hugs the top of the container. They are designed to keep food at the desired temperature, be comfortable in your hands, and display HIVE’s branding in a stylish, but practical way.
You are what you eat. Choose HIVE.
You are what you eat. Choose HIVE.
Social Media
Social media is the primary way that HIVE gets the word out, especially through Instagram. With this in mind, I’ve created an example of HIVE’s Instagram feed and potential posts and story templates that incapsulate the brand and their purpose.
Additional Applications
Additional Applications
Some of HIVE’s additional assets include a branded tote bag, their menu, and poster designs made to be displayed throughout the restaurant that convey HIVE’s values and mission.
